Summary: Visible Measures is the independent third party measurement firm for Internet video publishers advertisers and social marketers Our platform reveals both how online viewers interact with video content and how that content spreads across 150+ of the top video sharing destinations from AOL Video to YouTube and virtually everywhere in between Our Top Viral Video Ad Campaigns Chart has been designed to help brands and their creative media and viral agencies better understand and embrace the landscape of viral video 7 Burger King SpongeBob Crispin Porter Bogusky 252 952 Burger King s Sponge Bob Squarepants a Top Viral Online Ad 252 952 views in the week of April 27 2009 May 9 2009 KFC s Use of Mobile Technology in 2007 Case Study May 2 2009 excerpt Coca Cola has created a new office of digital communications and social media within its public affairs and communications department Clyde Tuggle SVP of corporate affairs and productivity at Coke noted mass media is declining in importance when introducing the new department in a memo to staff Tuggle wrote �Our new office of digital communications and social media will help us become even more comfortable and effective in these new spaces � The new unit will work in collaboration with global interactive marketing IT and consumer affairs as well as legal and strategic security Adam Brown digital communications director and Anne Carelli digital communications manager will have oversight of corporate digital and social media communications efforts excerpt GOAL Promote Chicken Biscuit Bowl and Visible Measures is the independent third party measurement firm for Internet video publishers advertisers and social marketers Our platform reveals both how online viewers interact with video content and how that content spreads across 150+ of the top video sharing destinations from AOL Video to YouTube and virtually everywhere in between Our Top Viral Video Ad Campaigns Chart has been designed to help brands and their creative media and viral agencies better understand and embrace the landscape of viral video 7 Burger King SpongeBob Crispin Porter Bogusky 252 952 Burger King s Sponge Bob Squarepants a Top Viral Online Ad 252 952 views in the week of April 27 2009 May 9 2009 KFC s Use of Mobile Technology in 2007 Case Study May 2 2009 excerpt Coca Cola has created a new office of digital communications and social media within its public affairs and communications department Clyde Tuggle SVP of corporate affairs and productivity at Coke noted mass media is declining in importance when introducing the new department in a memo to staff Tuggle wrote �Our new office of digital communications and social media will help us become even more comfortable and effective in these new spaces � The new unit will work in collaboration with global interactive marketing IT and consumer affairs as well as legal and strategic security Adam Brown digital communications director and Anne Carelli digital communications manager will have oversight of corporate digital and social media communications efforts excerpt GOAL Promote Chicken Biscuit Bowl and
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