MLM Directory

Direct Marketing?

Do u think a company can push its sales more by direct marketing method. Do you think it is more effective way of marketing over other methods.

Public Comments

1. NOT REALLY AS THERE ARE BETTER METHODS .
2. Different types of marketing are appropriate at different stages of the buying process. A company should design their marketing mix accordingly. There are situations where direct marketing isn’t appropriate or effective but many companies rely on direct marketing to generate qualified sales leads. In many cases, a company can generate $20-$50 in directly measurable sales for every $1 spent on direct marketing. With that kind of ROI, direct marketing is an integral part of many marketing plans.