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What is the best way to market my web hosting company?

I have my webhosting company set up at tntservice.net, however, I am rather strapped for cash and cannot really afford to do google or yahoo advertising. How can I, cheaply, get word out about my business?

Public Comments

1. There are over 300 ways to market businesses free and cheaply in a book called "Marketing without Money" by Nicholas Bade. Check your local library for a copy. Bade offers some really good ways to promote businesses but make sure you learn as much as you can about marketing because your customers will rely on you for advice on marketing their websites down the road. Your mission should be to be the best webhosting company out there.
2. I assume you have a website of your own to promote your service. Make sure you optimize it for a search term to fit a niche instead of going for the whole market. To help, put a free link on Get Yours Free where the Google PR rank will help the crawlers find you.
3. How about a decal on your car? Read this about decals http://www.theadsensejerk.com He put a decal on his car and got rich from AdSense