What is a good marketing gimmick for my company?
What is a good marketing gimmick for a web design firm that focuses on luxury designs.
Public Comments
- Pricing that has broad customer appeal.
- ◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊ 35 yrs in adv exp. Use a gold-colored or diamond motif for the whole background. Or rare coins, Rolls-Royces, or actual photos of Rolexs, Tiffany Lamps, etc. ◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊
- Start a contest for a really expensive item and advertise it like crazy. Sponsor something- whether it be a sporting event like BMX biking, Cycling, Poker, etc. or a charity. But focus on something that would have a lot of wealthy or enthusiastic fans. Get on the news. Do something extreme with your logo and web address all over the place like skydiving onto the roof of a building or protesting some ridiculous cause in the middle of a city during rush hour. (the worst thing that could happen is that you go to jail for a couple days or get a fine) Put a giant image of your logo and web address on the side of your car. Crash an award show or televised event and shout-out your website. Or find out where your local news station is located and follow the live news vans around to bumb-rush their mic in the middle of a report to shout-out your website.
- Direct mail all the rich potential clients a portfolio on CD as well as a nice takeaway that says something about what it is you do. You can take on "luxury meets high-tech" and send something that portrays that promise. Laser etched chocolate bars? Circuit board high art? Something like that. It really sticks in their minds and they will remember that web design company which sent the -insert item here- which told us about what it is they do.
- You could conduct a "before and after" contest for a website. Allow people to submit their sites for a free makeover, and then show how your company can drastically improve a company's website.
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