Does anyone know of a marketing company that can help me fill my next seminar?
Hello everyone, I have heard so much about the power of seminars to help sell. However I have had mixed results. Is there a company out there that can help me get people to my next seminar.
Public Comments
- There are hundreds of companies that can help you market your seminars. Despite what they will tell you, there is not likely to be one that is particularly the best for you. Many firms are competent and depending on your industry, budget and resources you will find a marketing company that could be a good fit.
- Having the complete attention of people at a seminar is a powerful thing. Often more money is made selling "back of the room" than is made by selling the tickets themselves. That's why seminars are often priced inexpensively. The key to getting people to attend your seminar is clearly identifying WHO you're trying to attract and WHAT problem they have that your seminar addresses. Targeting the right people with the right message is the key. A marketing company would (hopefully) help you to identify the WHO and WHAT, and then use (existing) lists to contact people who've already expressed an interest in this material. However, it's something you can also do it yourself. Start small. Get testimonials. Get feedback and continue to improve your seminar's value.
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