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Which is a better marketing tool: a Free Chapter or an audio clip of the book?

Which is a better marketing tool for a new book: a free chapter from the book, or an audio clip download of the chapter they can listen to on a website? Which leaves one with a better feeling about the book, overall? Thanks

Public Comments

1. There's no clear answer to this, since it depends on genre, writing style, and audience. Be wise and do both. Dai Alanye http://alanye.com/