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how do you write a winning proposal for a promotion on radio?

I'm planning to organise a promotion on a local readio station in respect to the Valentine's Day celebration. I'm yet to meet with a cocoa processing company to a sponsor the promo by giving away hampers as prizes comprising of some the cocoa products they manufacture and at the same time, as the promo runs on air, their company and their products will be marketed by means of live mentions. I also want to get one of the top bakeries to give chocolate cakes as prizes. The promo is going to be an SMS based competition and entry is not going to be resticted to a particular network but to four different mobile networks operating in the country. Subscribers will have the chance to answer questions via SMS as many times as possible. All correct entries will be entered into a draw and winners will be picked at random. Nonetheless, the tarrif on the SMS short code shall be approximately USc 3.0 and revenue accrued at the end of the promo will be split amongst the parties involved.

Public Comments

1. add in who the target is, how many of them can be reached, do some research on their relevance to the potential clients you want to approach and liklihood of eating chocolate, add an online component so people can enter who dont want to deal with or have SMS capable phones, add the above and you are good to go.