MLM Directory

Why Is It So Difficult For Most People To Make Money In MLM Or Network Marketing?

95-97% of people fail to make any sort of income yet alone sustainable income that they can live off of. They may have a few commissions here and there, but it’s few and far between and not even enough to pay for a pizza at the end of the month in most cases. In spite of the fact that these people break their asses, going above and beyond everything they’ve been told to do. They invest in training, advertising, lead programs and other products that have supposedly been designed to help them succeed. Over time their viewpoint goes from assuming success as an optimist to assuming failure as a pessimist. Being as how they’ve tried so many different things and invested so much time and effort only to end up not getting a return on that investment. Their goal is to make money and they end up losing more than they are making especially if they aren’t making anything. These people often become angry, bitter and resentful toward humanity in general for not enabling them to succeed and enjoy the good life they were promised they were going to be living when they got into the industry. They start to think friends, family members, neighbors, associates, community leaders etc are conspiring against them so that they don’t succeed and receive a “reality check” thus abandoning this “non sense” of pursuing financial independence and go back to “working a real job.” but for many of these aspiring network marketers that isn’t an option as “real jobs” are in short supply these days it’s more of a privilege to have a job in this economy than a given right like it used to be. Failure simply isn’t an option but for so many becomes a painful reality.

Public Comments

1. Improve media business technology either go throw "Call centre training course at your reliable institution"
2. Look up the definition of "pyramid scheme" and you will have your answers
3. First off a legitimate mlm is not a pyramid. This is a misconception started by people that never make money in mlm. If you are to make money in mlm and are the 97% that fail you need to be on a team that has a low cost duplicatable marketing system. This includes a lead capture page,leads and an auto responder. The key is to be consistent and get leads into your pipeline. Forget about the next best thing you get in your email. Stick to one thing at a time. Don't give up and give it at least 6 months. This is not going to happen over night. You can learn advanced strategies at a later date like Facebook, videos, pay per click and other strategies, Just be consistant and believe in yourself and you will succeed. Mark
4. As I think of your question I realize that the answer can be found inside the question you ask. I'll explain how in a moment. First off the point should be made that the greater majority of people quit their MLM in their first 30 to 90 days. MLM is a very easy in easy out business. Examine any given downline and you'll observe people who talk to a few people and fizzle out in a few weeks. Their reasons are varied. Everything from losing interest in the biz to being too busy or distracted to everything else in between. Now for the more committed person who doesn't quit in the first 30 to 90 days - Why might they struggle? Your question asks why is it "so difficult"? And there (in the words "so difficult") is part of the answer to your question. The first reason is: Unrealistic expectations - Saying things like "It's easy. Anyone can do it"; "You can make big money fast"; "Everyone will want this product/service"; "All you have to do is talk to people you know"; - Statements like these contribute to unrealistic expectations. These statements are far from true. Of course most smart people realize that the statements above are unrealistic. They realize lasting success will require both hard work and the right skills. What is required to be successful in MLM or Network Marketing? Here is a simple formula for success: The results you achieve are equal to your "Activity Rate" times the "Action under Correct Principles". So lets start with your "Activity rate". What is required for success? Simply put: Every single successful network marketer in history has sponsored 70 to 300 people in order to find the 1-3 people who are responsible for 90% of their income. A simple statement, right? Read it again. What would it take to sponsor 300 people? Famous MLMer Bill Britt presented the business to 1200 people in order to sponsor 300 people. That means 900 people who agreed to a presentation didn't join. They told him no. That's 900 no's. Can you imagine how many more no's he had to hear before he even got those 1200 to just agree to listen? What if those 900 no's came first? How many people would have kept on going after hearing all those no's? Not many. That might be why few are successful. But if you know what your in for from the get-go you're better equipped for success. Bill's story is not unique. You can read other examples in my sources below. Everyones odds are different and you won't know yours until you do it but even the most talented networkers only sponsor a very small percentage of the people they talk to. Now the other part is "Action under correct principles". Even if your activity rate was through the roof and you presented your business to thousands of people that doesn't automatically mean people will join you. The more you work the better you'll get. You'll learn to say and do the things that attract people. What are these things? The answer is in knowing why people buy. People buy from (or join the downline of) people they KNOW, LIKE and TRUST. They have to actually KNOW who you are, so you have to develop some type of a relationship with a person first. They have to LIKE you (if they think you're an obnoxious jerk who just wants to take their money they probably won't join you) You should sincerely care about these people. They have to TRUST you can take them where they want to go - If you can demonstrate that you have the MLM know-how and business acumen to show them how to achieve the success they want they will join you. So how do you find these people? Some people have found success with their warm market - talking to people they know, others with magazine advertisements, others with google ads, others with pay per click ads, direct mail, card deck advertising, email marketing, voicemail marketing, telemarketing, radio ads, tv ads and the list goes on. They're is no limit to the ways you can choose to reach out to people. If you pick the marketing mediums that you enjoy most your more likely to continue doing the work day in and day out.